Quiver recommends selecting an EST/VOD start date at least 15 weeks after an order is submitted to Quiver. Here's why:
1. It takes Quiver about nine weeks to process all files and metadata for delivery.
- Please Note: Processing time could increase if Quiver needs to request new files or metadata.
2. It takes retailers up to five weeks to process all files and metadata.
3. Quiver recommends an additional 1-month pre-order window for marketing if delivering a title to iTunes. For more information about why pre-orders are important, click here.
Please Note: Cable VOD retailer timelines vary slightly from the above information. For more information about when to submit a pitch for a Cable VOD retailer, click here.